Mark Kehoe’s feet were in pain - extreme pain.

Foot problems run in Mark’s family. His mother had bunions, her father had them and Mark and his sister had them on both feet. But bunions were just the start. In 2011, Mark developed a hammertoe on the middle toe of his left foot, causing the toe to bounce upwards and rub on his shoe, sending pain deep into the toe - a constant nagging pain, so bad it made him limp.  His right foot was plagued by gout, suffering an attack once every month.

As a professional photographer, Mark found himself on his feet a lot as part of his job. But earlier this year the pain had become so unbearable it impacting his ability to work. The bunions and hammertoe could be repaired by surgery, but the bunion on his right foot had become so pronounced that the surgery would require seven months off his feet to recover from the operation - an impossible amount of time in his line of work. So he delayed surgery for as long as possible and continued to suffer.

Then one day he visited his consultant, Professor Mark Tagoe of West Middlesex University. Professor Mark told photographer Mark to try some Italian shoes called YDA, along with an insole made by an orthotics specialist using a 3D scan of his foot.

So Mark came to us at Prestige Healthcare. We sorted him out with a stylish pair of YDA trainers and an insole molded specifically for his own feet.

“I’ve been wearing the trainers since August and I can honestly say I’ve had no foot pain since then,” Mark says. He has had one gout attack since getting the YDA’s - “But that was self-inflicted. I stopped wearing them for a couple of weeks to see what would happen and the pain came right back.”

We haven’t been able to cure Mark, only surgery will do that, but thanks to the YDA trainers and the orthotic insole we have significantly reduce the pain in Mark’s life. At 54 years of age, Mark is experiencing relief from the pain he hasn’t been able to shake for the better part of a decade.

“I can now walk miles without pain, which I couldn’t do before, even in my expensive walking shoes. I’ve even started running again. And best of all, they just look like normal shoes, rather than British-made clumpy diabetic shoes. I call them my miracle shoes.”

If you think YDA trainers could be the answer to your foot problems give us a call on 02083648800

YDA trainers are a bit of an enigma.

If you are diabetic, suffer from chronic foot pain or are recovering from an injury to your feet you may have been recommended YDA trainers. Chances are you may not have heard of the YDA brand before, and when you see their premium price tag you may have a few questions; what are these trainers? Who made them? And what makes the cost worth it?

So what are YDA trainers? Simply put, they are the ultimate orthopedic shoe. Every inch of their design has been made with comfort, stability, and support in mind. It’s specially patented Spring System Technology redistributes the biomechanical forces throughout the foot, making each step a sensory delight. The YDA’s have an extra wide and extra deep fitting, allowing you to easily insert your own custom-made insole for extra support (also available through Prestige Healthcare).

The orthotic footwear is the debut trainer from an Italian company called Optima Molliter. Who? You may not have heard of them as a fashion brand, Optima Molliter are world-renowned experts in orthotics and foot support technologies. In fact, this year they won the International Innovation Award for Wearable Technologies. There is far more science behind the YDA’s than the average stylish shoe. It is this science that goes some way to explaining why YDA’s are the number one shoe bought by diabetics around the world and sheds some light on the price tag which is well above the average cost for a pair of trainers on the high street.

If you suffer with foot problems such as bunions, ulcers, hammer toe, metatarsal damage or anything that causes your foot to swell, you should seriously consider investing in a pair of YDA trainers. We have recommended them to many of our clients and the results have been remarkable. Most notably, people suffering in severe pain due to foot ailments have seen their anguish all but vanish.

Follow the link for a full break down of the science behind the YDA trainer.

The YDA trainer may be one of the most technologically advanced shoes in the world. Designed to relieve pain and offer support for diabetics and people recovering from foot injuries, the YDA’s are the height of orthotic excellence.

YDA’s are the creation of Optima Molliter, an Italian company you’ve probably never heard of. Optima are masters of orthotics. Their foot support technology has been helping doctors, podiatrists and orthotists around the world treat diabetes-related and neuroischaemic plantar wounds for many years. The YDA trainer is their first casual footwear creation.

When you look at the science involved in making the YDA’s you quickly understand why Optima Molliter won the Internation Innovation Award for Wearable technologies 2019.

Starting with the heel of the shoe. It has a comfortable, cushioned internal structure that protects the heel from injury by gently stabilising it during movement.

The YDA ROCKER soles are made of ultra-light E.V.A. that absorbs heel impact as the foot lands on the ground. It also contains stabilising, non-slip rubber pads that make every step a wonderful sensory experience.

On the inside of the shoe, the YDA removable sole bottoms reduce impact pressure, which reduces foot and leg fatigue thereby enhancing performance. They are lightweight, breathable and can easily be replaced with your own custom-made orthotic insert.

The internal insert of the shoe contains Spring System technology, a propulsive synthetic fiber which induces a mechanical bending action with every step.

They come with a seam-free inner lining, which envelops the foot in a protective, cushioned sheath and prevents ulceration of the skin. It also means there’s no break-in period, comfort beings on the first wear.

And finally, the laces. YDA shoes have a semi-elastic rapid lace lock system with a buckle cord clip. This allows continuous adjustment to the foot, giving you unparalleled comfort throughout the day.

All these features combined culminate in a trainer unrivaled for its comfort and promotion of wellbeing for feet.

It explains why they are the number one trainer bought by diabetics around the world and it’s why we recommend them to anyone with foot problems.

For more information on the benefits of YDA trainers or to book a consultation with one of our specialists about the health of your feet give us a call on 02083648800

Aside from being painful, foot injuries are really inconvenient. You often have to stay off your feet for a while and recovery can be a slow process.

Sprains and strains are nasty little injuries to incur, often taking up to a month to heal. But the damage to the metatarsals is by far one of the most painful foot injuries. A metatarsal fracture usually takes six to eight weeks to recover from. In some cases, fractures don’t heal and surgery is needed, making recovery even longer.

The metatarsal bones, or metatarsus, are a group of five long bones in the foot, located between the tarsal bones of the hind and midfoot and the phalanges of the toes. Injuries to the metatarsals are most commonly caused by a sudden forceful impact on the foot, such as dropping a heavy object on the foot, falling over, or kicking against a hard object when tripping. Sportsmen and women are particularly vulnerable to metatarsal damage. Skiers, snowboarders and ice skaters can easily fracture their metatarsal falling on the snow or ice for example.

At Prestige Healthcare, there is an innovative new shoe that we recommend above all others for people suffering from metatarsal damage... and that is the YDA trainer.

The YDA’s are the debut shoe from Italian company, Optima Molliter, the masters of orthotic support. This year Optima Molliter won the International Innovation Award for Wearable Technologies.

What makes the YDA’s so brilliant for foot injury recovery? Quite simply, they have been considered and crafted to give you comfort and support, unlike any other shoe.

Both the sole and the heel of the shoe absorb impact and redistribute forces along the foot, removing pain and enhancing performance.

They come with an extra-wide and extra deep fitting so you can easily insert your own custom insole for extra foot support. We can create your custom insole for you.

The upper shoe is made of a new technology fabric with safe stitching that protects the feet from shearing forces.

Even the laces have a specialist clasp that adjusts to your feet throughout the day, giving you maximum comfort, support, and stability around the clock.

If you want to make sure your recovery is as quick as possible you could do a lot worse than to get a pair of YDA trainers. Give us a call today to find out more.

YDA trainers are an elite orthopedic shoe range, specially designed for diabetics and people with foot or ankle ailments.

When you look at YDA trainers online you’d be forgiven for thinking that they are a trainer made for men only. The majority of the limited search engine results only feature images of the male models of the trainer.

Don’t be mistaken though, YDA’s are a unisex shoe.

That’s right ladies, you too can grab yourself a pair of the therapeutic footwear and give your feet a treat - you’ll never want to put your heels on again!

Available in black, white, red and pink colours, the YDA’s work well with any outfit, add a stylish touch to your wardrobe, as well as being supremely comfortable, lightweight and breathable. For the fitness freaks and exercise nuts out there, they also make an excellent running shoe.

The innovative footwear was developed by Italian company, Optima Molliter. Optima has a prestigious history creating medical footwear that aids patients with diabetes. Their mission is to improve mobility in people with diabetes. They are award-winning world leaders in the field of foot health. The YDA trainers are Optima Molliter’s first venture into fashion.

Globally, more men are diagnosed with diabetes than women, though it has affected millions of people from both genders. People with diabetes have to pay extra care and attention to their feet. Raised blood sugar levels and poor circulation caused by diabetes, leaves a person more susceptible to injuries that can develop into more serious problems.

What Optima Molliter have done is create a casual trainer that truly cares about the wellbeing of your feet.

Everything is considered. Comfort, support, movement. Even the laces have a special system that allows for continuous adjustment, giving you maximum comfort throughout your day. On top of that, they look great.

You can find a full breakdown of the YDA’s features and benefits here.***

You don’t need to be a man and you certainly don’t need to be diabetic to experience the benefits and brilliance offered by a pair of YDA’s.

Running is a great way to improve your health and fitness. You see your stamina increase quickly, plus it gets you out of the house. 

Whether you want to train for a marathon or just wake yourself up with regular morning jogs, it’s essential to have good running shoes. But what are the qualities of a good pair and how do you make sure you buy the best running shoes?

It’s a contentious topic among runners. For example, there are numerous debates about the type of shoe that should be paired with overpronating or underpronating feet.

However there are some guidelines that are useful to follow...

Firstly, invest in quality.

This may mean a higher price tag but as the old saying goes, ‘buy cheap, buy twice’. Poor quality running shoes will wear out fast and they will do little good for your feet. Injuries will be far more likely. Certainly do no buy a pair of second hand running shoes as they will most likely be worn out or worn in by someone else’s foot.

The most comfortable shoe is probably the best one for you. All the latest research indicates that the comfortable shoe will also be the one that works best with the biomechanics of your body.

As important as it is to start with a good pair of running shoes, it’s just as important to recognise when they are worn out.

A quality pair of running shoes should cover up to 500 miles before wearing out. You can use apps such as MapMyRun and Strava to keep a track of your miles. Experiencing joint pain after easy runs may be a sign that your shoes are worn out.

There are many top running trainers out there that will serve you well, work with your body and support your feet during movement.

We recommend the YDA trainers due to their superior design and expert technology. Developed by the Italian masters of orthopedic footwear, the YDA’s maybe the ultimate running shoe.

Pop into our store or give us a call for more advice on the best running shoes for you.

YDA trainers are most often advertised as a running shoe. But are they only a running shoe?

The simple answer is no.

In fact, they weren’t designed to be a running shoe at all.

They are fundamentally an orthotic shoe made to meet the needs of people with foot problems and chronic health conditions that affect their feet, in particular, those with diabetes. The YDA’s specialist design and patented technology makes them the number one best-selling trainer for diabetics worldwide.

So, if YDA’s are principally aimed at people with diabetes, the question remains; why are they advertised as a running shoe?

In a moment we’ll get to what makes the trainers so perfect for runners but first, there’s something you need to understand.

People with diabetes have an increased risk of ulcers and damage to the feet, which can easily escalate into more severe problems if not dealt with. Therefore, they have to pay special attention to the health of their feet and make foot care a priority.

BUT, a diabetic foot doesn’t function differently to any other foot. It functions the same way, it moves from heel to toe, flexes and straightens, tightens and relaxes just like feet do.

So when Optima Molliter decided to make the perfect shoe for diabetics they actually made a trainer that delivers an exceptional experience for any foot.

And that means they possess the characteristics of the ideal running shoe.

They are incredibly lightweight, supremely comfortable and offer exceptional support.

They contain a shock absorber system which reduces impact fatigue and correctly redistributes the vertical forces through the muscles. You’ll be able to run for longer with less ache afterward.

The heel holds a strong, comfortable internal support structure that protects you from injury, gives you greater stability and certainty in every stride.

The sole is made of ultra-light shock-absorbing E.V.A with stabilizing non-slip rubber pads. It will add a spring to your stride and make motion feel effortless.

The top of the shoe is soft, padded, and seamless, enveloping your foot in a light, breathable, protective sheath.

Whether for sports or leisure, YDA are the ultimate in foot care footwear.

Your feet will thank you for getting a pair. For a full breakdown of YDA’s features and technology click here.

YDA trainers appear to have come out of nowhere.

Barely a year old, the orthopedic footwear range is now the best selling trainer bought by diabetics worldwide. They also hold the credentials of a top-tier running shoe, as well as being an excellent choice of everyday trainer for anyone wanting to take care of their feet and draw on their body’s natural vitality.

But where did YDA’s come from?

Here’s a bit of background.

YDA’s are the debut line of sneakers created by Optima Molliter, an italian company run by the Salvatelli family. Their quest is to improve mobility in diabetic patients around the world. Before this venture into fashion, they specialised in medical footwear for the at risk foot.

Optima’s off-loading technology, developed for diabetes related and neuroischaemic plantar wounds, is helping doctors, podiatrists and orthotists around the world to successfully and cost effectively treat these foot conditions while reducing healing time. Many of their devices are part of the Acute Phase protocol and of the International Gold Standard Offloading Algorithm.

Optima Molliter won the International Innovation Award for Wearable Technologies 2019.

In 2017 they saw profits rise by 54% compared to 2016.  They invest 20% of their yearly profits back into research and development.

There was a lot of information thrown at you there but here’s the point: Optima Molliter are masters at what they do. They are experts at all things orthopedic and have made feet their focus for many, many years. Everything they do is made with absolute precision and designed with forensic detail. All things are considered.

That’s how they can produce CZa trainer as stunningly crafted as the YDA.

If you know of Optima Molliter you know they stand for orthotic excellence. And that is the exact reason we recommend them so highly.

Having diabetes puts you at a much greater risk of developing serious foot problems.

Raised glucose levels (aka blood sugar levels) can damage nerve sensation. Anyone who has suffered from this nerve damage will tell you of the pain they experienced.

‘It feels like I have constant pins and needles.’

‘It’s a burning, stabbing sensation.’

‘I can barely walk, it’s absolute agony.’

Poor blood circulation in diabetics can also cause problems with cuts and sores healing, as well as cramps and aches. Neglecting these problems can result in ulcers, infections and at worst, amputation.

However, most problems can be prevented by good, regular foot care. Our health professionals can advise you on the best routines and practices to take care of your feet.

Having the right footwear is vital if you're diabetic. It's an essential part of looking after yourself and can prevent a great deal of pain and discomfort.

That’s why we recommend YDA trainers.

YDA are the number one best selling trainers for diabetics worldwide. Comfortable and stylish, they have a specialised, patented system that allows the redistribution of forces and helps the propulsion of the foot during movement.

From heel to toe, from lace to sole, YDA trainers perfectly accommodate the needs of a diabetic foot.

They come with a seam-free inner lining, which envelops the foot in a protective, cushioned sheath and prevents ulceration of the skin. It also means there’s no break-in period, comfort begins on the first wear.

The YDA removable sole bottoms are lightweight and breathable. They can easily be replaced with your own orthotic insert.

The heel support in the trainer has a strong, cushioned structure that protects the heel from injury by gently stabilising it during movement.

It’s shock absorber system absorbs the heel’s landing impact and correctly redistributes vertical forces during every step.

YDA shoes boast an easy lace feature which adapts to the foot throughout the day.

So whether you’re type 1 or type 2, YDA is the right shoe.

Order your pair from our site now or give us a call for more information.